@article{CRSIJ25000046,
                  author = {Vivek Tolani},
                  title = {How using social media affects the way Gen Z thinks about dating today in cities.},
                  journal = {Cosmo Research and Science International Journal},
                  year = {2025},
                  volume = {1},
                  number = {3},
                  pages = {307-321},
                  issn = {3108-1584},
                  url = {https://cosmorsij.com/published/CRSIJ25000046.pdf},
                  abstract = {This study explores how social media platforms such as TikTok, Instagram, Snap chat, and What Sapp are reshaping the dating expectations and experiences of Generation Z. As digital natives, Gen Z individuals engage with online spaces where dating norms, trends, and expressions of affection are constantly being created and consumed. Platforms like TikTok and Instagram Reels have emerged as powerful influencers, shaping perceptions of what ideal relationships should look like through curated short-form videos, couple challenges, and viral trends. However, these portrayals often promote unrealistic standards, leading to heightened emotional expectations and pressures around romantic relationships. At the same time, social media has changed the practical side of dating. Many young people now prefer group or double dates, viewing them as safer and more comfortable social experiences. Despite being highly connected online, there is also evidence of a “romance recession,” where a growing number of Gen Z individuals are stepping back from dating altogether due to financial stress, emotional fatigue, or disinterest in traditional relationship dynamics. This study seeks to understand how these shifts—fuelled by digital culture—are influencing what Gen Z expects emotionally and practically from romantic relationships. By examining social media’s role in both promoting and discouraging dating behaviours, this research aims to reveal how virtual spaces are redefining the meaning of love, intimacy, and connection in the modern age.},
                  keywords = {Social Media, Generation Z, Dating Culture, Relationship Expectations, Digital Influence},
                  month = {November
}
        }